Within the framework of the globalization and digitalization of business models, large-sized and high-priced investment goods are now also sold over the Internet. Unfortunately, this is also leading to a sharp increase in brand and trademark infringements regarding offers made on online platforms.
Since July 2016, KSB Group has identified 420 marketers on eight different online platforms who are illegally misusing the manufacturer\u2019s product names. To put a stop to this conduct that is harmful to its business, KSB has now established a task force to combat these illicit activities.
In cooperation with an Italian project partner, it is made sure that such infringements are reported to the operators of these platforms and the corresponding offers are deleted. If necessary, legal action is also brought against the brand and trademark infringers.<\/p>\n\n\n\n
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